How Criminals Use Facebook

With more than 900 million users, Mark Zuckerberg’s expanding social media empire has become a seemingly irreplaceable part of the online experience. Unfortunately, a byproduct of its success is that millions of Americans are far more exposed to a number of cyber crimes that also teem on the site. 

To be sure, cyber crimes have been occurring for some time, but the presence of social media has made many crimes much easier to commit. In social networks people make “friends” without knowing the person and make personal information easily available. And none of the networks present more opportunity to criminals than Facebook and its hundreds of millions of users. With this in mind, 24/7 Wall St. looked at some of the most common ways criminals use Facebook. 

Ultimately, all social media sites make it easier for criminals to deceive their victims. According to a study published in Communications of ACM, a journal for computing professionals, the percentage of students that responded to a phishing email increased from 16 percent to 72 percent when the email included relevant social information about the target. For example, scams that make it appear that a message comes from a friend of the target make it more likely that the target will respond.

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#ARSSN screenshots: Mayday, Mayday!

First screenshots from the #ARSSN application made by Integrated Social Media, Inc. Release is pending approval by the Apple Store(TM). Check back for release details and availability. Beta testing applications are still being accepted. Email info@aboutism.com for further details.

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Parody Site to Pinterest picking up speed and humor!

Working with Social Media and Advertising, Pinterest can serve as a valuable tool for both the consumer and producer as it creates insight for both to focus on, once a target demographic is defined. ...But (There is ALWAYS a but) that percentile that contributes minimally to the significant value of Pinterest find themselves on the WTFPinterest website... Enjoy! (Maybe on a lunch break...)

                         - CLICK HERE FOR WTF: PINTEREST'S WEBSITE -

Happy 6th Birthday, TWITTER!

Twitter, the SM giant, has turned 6 years old today. Quite amazing the growth of SM as an industry... @dreroc

Mo Money, Mo Problems

I have so much work. Sleep and I haven't seen each other in days. ...not good. But my family will eat well. I hope they appreciate it :)

Why QR Codes are already a thing of the past...

As is the case with most technology fans, I am ready and willing to try any technology that promises to simplify my life.  QR codes seemed to present an accessible and uniform way for people with smart devices to interact with advertising, marketing and media. Those little squares of code seemed to open a world of opportunity and potential. But after using them for a length of time, I shifted my perspective.

My initial honeymoon with QR codes was, to say the least, short-lived.  The initial rush that I had received from trying to frame the code on my device had lost its luster. I started to view QR codes as a barrier to additional information. And in many instances, the rewards (whatever I received as a result of scanning the code) did not measure up to the effort of the transaction itself.

Consider a recent study by comScore, which states that only 14 million American mobile device users have have interacted with a QR code. In essence, less than 5% of the American public has scanned a QR code. So where’s the disconnect?  Inadequate technology, lack of education and a perceived dearth of value from QR codes are just three of the reasons mobile barcodes are not clicking with Americans. But it goes deeper than that.

Humans are visual animals. We have visceral reactions to images that a QR code can never evoke; what we see is directly linked to our moods, our purchasing habits and our behaviors. It makes sense, then, that a more visual alternative to QR codes would not only be preferable to consumers, but would most likely stimulate more positive responses to their presence...  ENTER #ARSSN & IT'S PLATFORM OF COMPLETE AR FUNCTIONALITY, INCLUDING LOGO RECOGNITION, AND INTERACTIVITY!

Review: Samsung Tablet 10.1 [Wi-Fi]

This tablet easily rivals the iPad2.  In terms of functionality and boot speed, pre-loaded with a 4.0 kernel (although I downgraded, keeping the OpenGL by adding ClockworkMod) auto adjusts between portrait and landscape mode with superior transition than the iPad2.

The only thing the iPad2 has over the Galaxy 10.1 is the screen.  The weight and slimness of the 10.1 feels great in your hands, and if overclocked is beyond fast.  Supporting flash and openGL, the Samsung tablet is the best tablet around... FOR NOW!