How Criminals Use Facebook

With more than 900 million users, Mark Zuckerberg’s expanding social media empire has become a seemingly irreplaceable part of the online experience. Unfortunately, a byproduct of its success is that millions of Americans are far more exposed to a number of cyber crimes that also teem on the site. 

To be sure, cyber crimes have been occurring for some time, but the presence of social media has made many crimes much easier to commit. In social networks people make “friends” without knowing the person and make personal information easily available. And none of the networks present more opportunity to criminals than Facebook and its hundreds of millions of users. With this in mind, 24/7 Wall St. looked at some of the most common ways criminals use Facebook. 

Ultimately, all social media sites make it easier for criminals to deceive their victims. According to a study published in Communications of ACM, a journal for computing professionals, the percentage of students that responded to a phishing email increased from 16 percent to 72 percent when the email included relevant social information about the target. For example, scams that make it appear that a message comes from a friend of the target make it more likely that the target will respond.

More: 
The 18 Big Risks to Consider in the Facebook IPO 

Viddy of Xander in B&W

Nice '20 FX filter with soundtrack... I know a movie producer named Barantogos Hone who can do a great job like this!  Email me for his info!  :)  Woody Woodpecker, "Huh huh huh huh huh! huh huh huh huh huh!!!!"

AR Contact-Lenses have arrived!

Well, if there was ever any doubt that the 'future' has arrived, this may be it...
It was announced today that a successful prototype can transmit AR data to the lens via wireless signals.  In other words, you could theoretically see like Arnold in The Terminator!

Or, if the Google Glasses aren't your style, you can still be technologically in the loop by wearing these glasses!

More to come...     #ARSSN #ISM 

Get Your Theraflu!

Here's a link to Kanye's new track 'Theraflu'... Is FIRE!!!!!   ~ENJOY~

Happy 6th Birthday, TWITTER!

Twitter, the SM giant, has turned 6 years old today. Quite amazing the growth of SM as an industry... @dreroc

Lytrography is the best thing to happen to images!

Lytro CameraThe Lytro camera has changed my life.  It couldn't be any more modern.

If you don't know, the Lytro camera is the first [mass-produced] light-field camera.

From my jacket pocket, it only takes 1.2 seconds before it is ready to capture a 'LP' - 'Living Picture'.  How long does it take for you to pull out your camera, turn it on, and have it be ready to actually capture an image?  ...Unless you're holding one of these too, I doubt it's anywhere near 1.2 seconds... and you've missed that moment that you wanted to capture. That's no longer a problem, as long as you have your Lytro cam near you!

DON'T FORGET: This is only generation 1, so it is going to become infinitely smaller and faster (is that really possible?) in the future.  Play around with the galleries below, and see for yourself.  I heard through the grapevine @ CES that this technology will be implemented into cell phones by 2014.  Enjoy!!! #ISM #aboutism.com #Lytro #Futech #Lytrography #IntegratedSocialMedia

Why QR Codes are already a thing of the past...

As is the case with most technology fans, I am ready and willing to try any technology that promises to simplify my life.  QR codes seemed to present an accessible and uniform way for people with smart devices to interact with advertising, marketing and media. Those little squares of code seemed to open a world of opportunity and potential. But after using them for a length of time, I shifted my perspective.

My initial honeymoon with QR codes was, to say the least, short-lived.  The initial rush that I had received from trying to frame the code on my device had lost its luster. I started to view QR codes as a barrier to additional information. And in many instances, the rewards (whatever I received as a result of scanning the code) did not measure up to the effort of the transaction itself.

Consider a recent study by comScore, which states that only 14 million American mobile device users have have interacted with a QR code. In essence, less than 5% of the American public has scanned a QR code. So where’s the disconnect?  Inadequate technology, lack of education and a perceived dearth of value from QR codes are just three of the reasons mobile barcodes are not clicking with Americans. But it goes deeper than that.

Humans are visual animals. We have visceral reactions to images that a QR code can never evoke; what we see is directly linked to our moods, our purchasing habits and our behaviors. It makes sense, then, that a more visual alternative to QR codes would not only be preferable to consumers, but would most likely stimulate more positive responses to their presence...  ENTER #ARSSN & IT'S PLATFORM OF COMPLETE AR FUNCTIONALITY, INCLUDING LOGO RECOGNITION, AND INTERACTIVITY!